Yeonju Kim
Smart Organic
Industrial Design
2019
Organic Standard Customized to Your Lifestyle
“Demand in organic products has quickly increased over the years. As a countereffect, several incidents in certification fraud have brought debate on whether the current system is trustworthy. With this doubtful mind, organic consumers remain as a shifting group. Smart Organic means to empower consumers by revealing transparent data on organic product’s lifecycle and suggest a personalized organic standard based on one’s lifestyle.”