Faculty of Design
Advertising
Jane Ha
Pod
Digital Media
2021
Pod is a game-like app that is set on a utopian planet where productivity is not toxic and is instead redefined to work alongside wellness. We want to give hope that one day this form of thinking could exist and be widespread. We see a world that is starting to open its eyes to the importance of wellness, and we are taking it further than corporate wellness days.Created in collaboration with Madison Fitzgerald, Ivana Hristova, Megan Leung and Megan MacKenzie.
“Capitalist productivity has failed to consider personal wellness, mental health, and human values. People feel stress and burnout when they’re working, and guilt when they aren’t. We saw sustainable productivity as the antidote to capitalist productivity norms. Through this, we saw productivity and wellness as interconnected and prioritized each equally rather than separately. We created a new planet and a friend that could lead us to look at another perspective of finding balance in our life. ”