Caitlyn Gui

omlo

A collaboration with Tatianna Byrne developing a menstrual product line and brand which offers tampons, pads, and liners. All products come in a tuck box for secure closure and storage. Unlike the overloaded compositions and feminine imagery in current retail, omlo’s visual language is non-gender specific. It does not only target cis women and acknowledges individuals who menstruate and do not identify as women. Product instructions and features employ a friendly tone to cater to beginners or secondary consumers who may not be as familiar with menstrual products.