Faculty of Design

Graphic Design

Alyssa Bernardo

Pink Press

Graphic Design
2020
Multimedia
Pink Press is a collection of zines authored within Canada. The project is focused on interactivity and in giving a voice to the lens of the oppressed so that we might decolonize Canadian discourse. Zines are usually personal, niche, and rarely intended for seeking profit. They are vastly undervalued by Canadian academia as they are neither considered pure literature nor fine art. However, zines are a common medium of subcultures for the purpose of humanitarianism. They have contributed greatly to feminist, LGBTQ+, and health activism. Due to their ease of creation, cheapness of production, and their acceptance of difference and originality, zines make it easy for even members of marginalized groups to involve themselves. Zines are the most appropriate medium for the Pink Press project as they contribute to an alternative discourse which gives voices to the lens of the oppressed.

“In Canada, pink represents the cute and the juvenile. It is certainly not the colour of academic professionalism. In this thesis, pink symbolizes an alternative to the institution of Canadian academia.”

Share with someone

Illustration
Illustration
Pink Press - logo
Pink Press - logo
Pink Press - website
Pink Press - website
Pink Press - pencils
Pink Press - pencils
Pink Press - poster
Pink Press - poster
Pink Press - button 1
Pink Press - button 1
Pink Press - button 2
Pink Press - button 2
Pink Press - workshop
Pink Press - workshop

Work by

Alyssa Bernardo

Graphic Design

“I always do my research by learning about the people I design for, the organization's mission, and the results we are trying to generate. I believe each project is unique and requires a unique...” [More]