Josh Arseneault

Nikon Re-branding

A redesign of the Nikon Logo with accompanied advertisements and logo animations.

“I wanted to push Nikon into a more strong and sturdy looking typeface to reflect the quality they put into their cameras while staying true to their original logo and colour scheme. I also created animated logo reveals for web and commercial use as Nikon has never had an official animation for their logo which has become a necessity in the modern day.”