Victoria Weng

3. Cannabis Education Public Health Campaign for Youth

As part of my Systems: Communications course, I developed an example of a public health campaign strategy to educate youth about cannabis. I created prototypes of Instagram ads for the campaign and a landing page website that viewers would be directed to.

“A public health campaign to inform youth of the health effects cannabis has in order to reduce harm, increase awareness, prevent problematic cannabis use, and provide youth with reliable, evidence-based information to inform their decisions around cannabis.”