Rachel McCormick

Treasure Trove

Graphic Design
2020
Treasure Trove explores our attachment to inanimate objects, the stories behind these connections, and their roles in our lives, all through the lens of kitsch art. It examines why people may be drawn to items considered to be tacky, or ugly, and the personal significance behind this attraction.An ongoing series of booklets tell the stories of people and the objects that are meaningful to them through interviews and photos. Treasure Trove seeks to document the relationship we have with objects and the many forms they may take. First hand experiences are prioritized over classist ideas of good or bad art, which are disregarded entirely in favour of these human connections. These object relationships play a large role in our lives, whether we realize it or not, and by examining how they shape our sense of self, identities, and relationships with others, we gain a better understanding not only of ourselves, but others too.

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Treasure Trove
Treasure Trove
Treasure Trove
Treasure Trove
Treasure Trove
Treasure Trove
Treasure Trove
Treasure Trove
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2020, Recession Grads
2018, PROUD Art Exhibit
OCADU Learning Zone, TO
2017, EDIT: Expo for Design, Innovation & Technology
Unilever Soap Factory, Toronto
2017, Mickey Mouse’s Home of the Future - Industrial Design Category
Design Exchange

Work by

Rachel McCormick

Graphic Design