Kelly Lee

Open Wide TO

Graphic Design
2020
Open Wide TO was a podcast created by RISE Toronto's Cohort 6, under the Apathy is Boring initiative, that focused on gender inclusion and healthcare for QTBIPOC+ youth in Tkaronto. When devising the brand identity, a key aspect was the use of gradients, intended to express spectrums and all gender identities, while staying in Open Wide's colour scheme. In addition, the illustrations were hand-drawn to represent the diverse audiences of the podcast and made to add a playful personality and human touch to the overall aesthetic.Listen to an episode below!

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Open Wide TO Logo
Open Wide TO Logo
Open Wide TO Brand Identity
Open Wide TO Brand Identity
Open Wide TO Podcast Cover
Open Wide TO Podcast Cover

Work by

Kelly Lee

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“Hi there! I am an art director, designer, team player, talkative introvert, part-time photographer, doodler, second-gen kid, arts and crafts enthusiast, gift-giver, and forever student. Let's be...” [More]