Kelly Lee

Open Wide TO

Open Wide TO was a podcast created by RISE Toronto's Cohort 6, under the Apathy is Boring initiative, that focused on gender inclusion and healthcare for QTBIPOC+ youth in Tkaronto. When devising the brand identity, a key aspect was the use of gradients, intended to express spectrums and all gender identities, while staying in Open Wide's colour scheme. In addition, the illustrations were hand-drawn to represent the diverse audiences of the podcast and made to add a playful personality and human touch to the overall aesthetic.Listen to an episode below!