Tori Rapp
Period
Advertising
2023
How does Climate change impact women's Health? What can we do to change how it impacts us through community and education in a way that supports climate action? These were the questions that served as the building blocks for this project. Seems like a lot to take on, and you're not wrong. In the end, the project blended elements of research, strategy, brand development and design and translated into a multimedia launch campaign. Now let me introduce you to Period. Period is a sustainable menstrual brand that works to educate menstruators on the impacts climate change has on their health and build a community that supports adaptation and climate action.
Work by
Tori Rapp
Advertising
“There's a story to be uncovered about everything. The simplest things in life can oftentimes be the most meaningful. My work highlights this through simplistic colour palettes, clean bold lines, and...” [More]