Gracia Soenarjo
Sujy Jewellery - Photoshoot Process
Advertising
2024
Introducing the Ripple Collection by Sujy JewelleryInspired by the gentle ripples that flow through nature, our latest collection is a testament to the beauty and wonder of the natural world.Each piece in the Ripple Collection is carefully crafted to capture the essence of nature's rhythms and patterns. From the flowing curves of a river to the raindrops, every detail is a tribute to the beauty that surrounds us.With its mix of organic shapes, pure sterling silver materials, and elegant designs, the Ripple Collection is perfect for anyone who finds inspiration in the great outdoors.Discover the Sujy Jewellery Ripple Collection to connect you with the natural world.
“As an art director, photographer and the advertising designer, I collaborate with Jenny Su, the Jewellery Designer to make an advertising campaign of her collection. By listening to her description of her design concept and brand vision, I have conclude that her pieces are something to be worn daily and showing hint of nature fluidity in modern lifestyle. Hence I comes out with the idea to have a her jewelleries with the moss as hint of nature but still indoor to show the modern minimalistic.”