Faculty of Design

Industrial Design

Mathisan Paramanathan

zaza: Proactive Parenting through Relationships and Play

How can first time parent(s) find the resources they need to reduce their anxiety, stress, and loneliness while providing the best care for their future/present child?

“It takes a village to raise a child, but a parent must find that village. Zaza is a line of human-centred products designed to prevent and resolve stressful/anxious situations that first-time parents may experience through play. This experience is all within the duration of their pregnancy or the first few years of their child’s life. Zaza helps first-time parents find and acknowledge resources that they may already have and utilize them to be prepared and proactive. Parents will be able to establish their circle of family and friends as valuable resources that can be used to help aid the parenting process. Sharing of parenting experiences and stories help secure commitment from their network of close ones, and to not feel alone during the major milestones of life.”