My primary expertise has developed into a rich System, Experience, product and behavioural design landscape which stems from a life-long involvement with multi-disciplinary creativity and over a decade of Design thinking development. Much of my personal motivation in  system and product development is entrenched in selfless delivery of solutions, thoroughly researched, and subsequently well established priorities of needs, at a minimalistic approach of design translation applications. I am driven to see better world; of which human-technological interfacing feels natural, powerful and omni-present within nature and the human experience.