Faculty of Design
Advertising
Maria Naqvi
Spotify Vibes UX/UI Design
Advertising
2021
D&AD Newblood 2021 Submission.Brief: Music is meant to be social. It brings us together, forming communities all around the world. But recently, the distance between us has made it harder to connect and share the music that means most to us. To bring back that feeling of community, we want Spotify users to share and discover new tracks and artists on the platform and share them with friends. The Take: Creating a new way to connect with Spotify music.Vibes is a space for users to share and discover snippets of audio and connect with their peers, favourite artists, and influencers. Designed as an intuitive discovery channel, the platform allows streamers to experience a new way of sharing like never before.
Celebrate the work of OCAD U’s class of 2021/2022!