Faculty of Design
Graphic Design
Tatianna Byrne
Temptations Adult Cat Treats (Packaging Redesign)
Graphic Design
2022
Emmerson Packaging’s SmartPack™ Recyclable or Biodegradable Pouches
16.5 x 23 cm
Collaborating with Caitlyn Gui, this redesign gives Temptations a more modern style. It keeps pre-existing elements, so it will not alienate from the original brand identity and loyal customers, such as the cat mascot, language and colour assignment. For Temptations to stand out amongst its competitors, the redesign proposal employs vectorized imagery, improved readability, and sustainable substrate. This maintains convenience and provides consumers with an environmental-friendly option.
Work by
Tatianna Byrne
“I like to use design as a way of advocating for change. I’m passionate about taking on projects that emphasize the importance of social change as well as environmentalism. As a designer, I strive to...” [More]
Celebrate the work of OCAD U’s class of 2022/2023!