Faculty of Design
Advertising
Wing Yan Chan
Follow the Thread
Advertising
2022
Follow the Thread is an interactive children's book to teach kids about the importance of cherishing our belongings using a gender-neutral character with a culturally diverse family that they can all find something to relate to. The book is designed to grow with them by being taken apart, updated, and keeping records of their sustainable learning journey.
“Fast fashion and greenwashing have become a more prominent issue in contributing to our global pollution. A shift in lifestyle is necessary to cut back on our consumption; so let's start with our next generation of activists.”
Celebrate the work of OCAD U’s class of 2021/2022!