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Faculty of Design

Graphic Design

Vanessa Lai

Animated Visuals for background projection

Animation
2024
How can I create motion design for an animated projections that enhance the dynamic performances of four hip-hop music acts at the Wavelength Music Festival?

“Drawing inspiration from the circular shape of CDs and DJ disks, I crafted visuals that mimic their sleek curves and incorporate flashy text. My intention in colour is to captivate the audience and match the performance atmosphere, whether it's R&B, rap, or hip hop music. Choosing a bold typeface can further enhance the visibility of the artist's name.The visuals were used during Wavelength Winter Festival 2024 Night 2 on March 1st, 2024.”

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Animated Visuals for background projection
Animated Visuals for background projection
Animated Visuals for background projection
Animated Visuals for background projection
Animated Visuals for background projection
Animated Visuals for background projection
Animated Visuals for background projection
Animated Visuals for background projection

Work by

Vanessa Lai

“To design, illustrate, paint, animate, and to create: continually refine my craft and finding joy in both the process, and the pursuit of improvement.”