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Faculty of Design

Graphic Design

Robson Yung

Colgate Packaging Design

Graphic Design
2023
This project aims to redesign the packaging of Colgate Total toothpaste to cater to individuals with limited mobility. The innovative solution includes a "toothbrush stabilizer" designed to prevent the toothbrush from rolling while applying toothpaste. It consists of three panels within the packaging. Users simply need to tear it off the package and fold it for use.

“A package that suit the needs of individuals with limited mobility

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Package mockup
Package mockup
Toothpaste stabilizer
Toothpaste stabilizer
Package mockup
Package mockup
Package mockup
Package mockup
Package mockup
Package mockup
Package mockup
Package mockup

Work by

Robson Yung

“I'm driven by the hope the I haven't made my best work yet. -Paula Scher”