Faculty of Design

Graphic Design

Yijia Li

Chapter 01: Understanding.

*(More details please visit my website)Chapter 01: Understanding. (Editorial design)Books study the typographic differences between the Latin alphabet and Chinese characters. Books can be read in both regular and expanded ways. The aim is to organize my research and help the audience have a basic understanding of the typographic structure of two languages. By designing books into 2 small pieces allows the audience to have a clear view and compare the contents simultaneously while reading.

“In Between? is a multimedia project that studies two completely different, culturally driven, visual language systems and structures on communication design outcomes. The project educates the typographic differences between Chinese characters and Latin Alphabets. It also questions the existing globalizing design/type trend and the boundary of cross-culture design.”