Faculty of Design
Advertising
Zack Fellows
MTV Generation Alpha - Strategy
Advertising
2021
MTV has asked for insights about the next generation of youth; Generation Alpha. This packet is an in-depth look on the upcoming generation. It explores what we can expect their behaviors to be based on Gen Z trends, some potential surprises, and planning for the unknown.
Celebrate the work of OCAD U’s class of 2022/2023!