Faculty of Design
Industrial Design
Julien Benghozi
Finsight Empowering your Financial Autonomy
Industrial Design
2024
it's clear that navigating the financial landscape is a complex and often challenging journey, fraught with unpredictability and obstacles. The perception of finances as a separate entity from oneself is a common misconception. In reality, finances are an extension of one's self, deeply intertwined with personal values, goals, and life circumstances. The financial industry, with its fragmented nature, often fails to provide holistic solutions that adapt to individual needs over time.The reliance on financial advisors, who are often seen as more knowledgeable, can sometimes lead to disillusionment when it's realized that these professionals are primarily tool providers rather than genuine helpers. This underscores the importance of financial literacy, not just in terms of understanding basic financial concepts but in strategizing, recognizing opportunities, and leveraging knowledge to optimize one's financial situation across all aspects of life.Finsight emerges as a pivotal solution to bridge the wealth gap and tackle the myriad financial challenges faced by individuals today. At its core, Finsight understands that the key to overcoming these challenges lies in education and empowerment. Recognizing that financial literacy is crucial, Finsight is committed to making it accessible, relatable, and personalized. The platform dispels the myth that one needs to be a financial genius to improve their financial situation. Instead, Finsight provides content that directly addresses an individual's unique circumstances in a manner that is easy to understand and practical to apply.This approach empowers users to make informed decisions and adopt a proactive stance towards their financial management, ensuring that strategies can be adjusted as life's circumstances evolve. Finsight's mission is particularly urgent considering the significant number of retirees who find themselves returning to work. This reality underscores the need for a paradigm shift in financial planning and education—one that not only imparts knowledge but also evolves in tandem with both the financial landscape and the personal journey of each individual.By focusing on education that is both comprehensive and adaptable, Finsight aims to equip individuals with the tools they need to navigate the complexities of personal finance successfully. In doing so, Finsight is not just a platform but a partner in the journey towards financial literacy and independence, offering a beacon of hope for those striving to secure their financial future in an ever-changing world.
Celebrate the work of OCAD U’s class of 2023/2024!