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Faculty of Design

Advertising

Meet the Designer

Drew

Horsman

aka. undergrAD, Advertising

“If you are not doing what you love, you are wasting your time" - Billy Joel

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DrewHorsman
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Hello! My name is Drew (she/her). I’m heavily driven by sustainability and social change and am currently working on developing my personal brand as a creative strategist under the name undergrAD. Since I was younger, I’ve always been very passionate about the arts and English. Ironically, the majority of my family are more left-brain oriented and prefer math or science. Aside from design, my main career focus lies with research, expanding my knowledge and developing strategic solutions to creative problems. I also dabble in many different art mediums including (but not limited to) drawing, acrylics, watercolour, crochet, and embroidery. My favourite part about working in a creative setting with other like-minded individuals is how unpredictable it can be. Unlike math where there's only one right answer, everyone could receive the same brief and have a completely different approach to it that reflects their own unique backgrounds/personal style; and allows me to gain fresh new perspectives.
OCAD U - Faculty of Design
Advertising
Major In progress, 2023

Creative Strategy Market Research Art Direction

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