Faculty of Design
Graphic Design
Emmit Tam
Pulse Batteries Packaging
Graphic Design
2025
At Pulse, we power the future with smart, sustainable energy. Our mission is to deliver high-performance batteries that combine cutting-edge technology with eco-conscious design. We’re here to energize lives without compromising the planet, one charge, one choice, one Pulse at a time.
“Pulse is a "design for good" packaging and branding initiative focused on sustainability and accessibility. Created in collaboration with Jiordan Roque, this project reimagines battery packaging with a commitment to eco-conscious design and inclusive user experience. Prioritizing responsible battery disposal, Pulse encourages environmentally safe habits while addressing the needs of visually and mobility-impaired users. Key features include braille markings, high-contrast typography, QR codes, and NaviLens technology — all working together to make battery use more intuitive, inclusive, and responsible. The packaging also has a reveal serving the consumer as a system to track if their batteries are ready to be recycled. ”
Celebrate the work of OCAD U’s class of 2024/2025!