ALLL card

Graphic Design

ALLL card

A one-for-all card, contactless stored value smart card for making electronic payments in online or offline systems,it can be used for: - transportation (GO transit, TTC subway, gas etc.), - basic necessities (groceries, pharmacy, etc.) -... More

Emocean

Graphic Design

Emocean

Emocean is creative concept for a drug brand, it is a drug designed for people who are emotionally numb and would like to get in touch with their emotions. It allows users to meditate and helps interpret emotions in their brain. The brand name... More

FRP (Food Relief Program)

Graphic Design

FRP (Food Relief Program)

For one of our self-directed assignments we were asked to look at graphic design for public good. I decided to focus on food waste. This project is a concept for a food waste reduction campaign called FRP (Food Relief Program), FRP is restaurant... More

Honda Indy Toronto 2023

Graphic Design

Honda Indy Toronto 2023

This is a branding project for Honda Indy Toronto 2023, I went with a vintage, retro design style, since I noticed a lot of the branding for car racing events are very similar, the designs usually look realistic and futuristic. This retro design... More

Tetley Packaging Redesign

Graphic Design

Tetley Packaging Redesign

This was a redesign challenge to better connect a brand’s target consumer and project the proper brand positioning, and to update the packaging graphics. The current design is outdated and unappealing, so I wanted to create a redesign that attracts... More

Yearbook Project (poster series)

Graphic Design

Yearbook Project (poster series)

These posters represent my first, second and third year at OCAD. I used projects that I completed in those years to create each poster. First year: I did not know what graphic design and typography were, and I had no idea what I was doing in... More

Work by

Esther Wong

Graphic Design