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Faculty of Design

Advertising

Meet the Designer

Fizza

Najarali

Advertising

“Work That Speaks. Energy That Stays.I am an Honours student who has always believed creativity should make people feel understood, uplifted, and inspired to connect more deeply with themselves and with society. This year, I am honoured to have been selected to represent OCAD at the Cannes Lions International Festival of Creativity in France, the most prestigious advertising festival in the world! I launched my own business from scratch, and have a passion for spoken word, so you’ll often find me with a mic in hand! Most recently, I brought all my skills together in a campaign for Vaseline called 'Smooth It Over.' Where I repositioned the brand as Gen Z’s Life Hack Hero: solving not just dry skin, but dry personalities, flaky apologies, and crusty behaviour too! Today, my personal account, @fzaspeaks, has grown to 30K followers on Instagram and over 1 million views on TikTok from sharing poetry and honest thoughts that resonated with others. It reminded me that authenticity is the most powerful strategy of all.I find joy in bringing people together. I created Performers United, a live event where dancers & poets share their talents and stories to raise awareness about social issues. I also created Gen Z Chronicles, a podcast I developed with OCAD U International that explores navigating life as a young creative today.As the Executive Director of Campaigns and Advocacy on the OCAD Student Union, I’ve worked to bring student voices forward. You’ll also find me hosting Freestyling with Fizza on OCAD U LIVE, a show where I explore and express Gen Z struggles. I’ve collaborated with brands like Mixed Chicks, interviewed incredible artists including Micah Lexier, Ranji Peera, and Jim Shedden, and interned with the renowned Ricciardi Paints, gaining deep insights into brand building through fine art.At my core, I’m a copywriter and a creative strategist who uses words, empathy, and humour to move people. Whether I’m developing a campaign, writing a poem, or designing a brand, I’m always thinking about the human on the other side. Because to me, great advertising isn’t just clever, it’s kind. And when creativity is rooted in care, it doesn’t just make an impression. It makes a D I F F E R E N C E- Fizza 💜”

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FizzaNajarali
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I’m Fizza Najarali — a designer who brings joy into everything I do. Whether I’m working with a team or independently, I carry the same philosophy: lead with empathy, move with purpose, and always stay engaged in the moment while being present and feeling grateful. I’m someone who brings a lot of energy into a room, not just in volume but in spirit. I like to make people feel comfortable, uplifted, and inspired. I believe the way we show up for each other is a form of creativity. I bring that energy to the work I do, whether it’s writing, designing, ideating, or collaborating. My creative process is rooted in care. I’m deeply curious about people. Their emotions, behaviours, and motivations. I love asking questions that lead to better solutions. I enjoy collaborating across disciplines and watching how ideas evolve when different voices and perspectives are brought in. I’m someone who wants to make work that has presence, not just perfection. What grounds me most is my love for meaning. I love when projects have heart, when a small insight sparks something that makes someone feel understood. More than anything, I’m grateful for the growth, the challenges, the communities I’ve been part of, and the opportunities I’ve had to learn who I really am. I’m entering this next chapter with excitement, openness, and the quiet confidence that whatever I create next…it’ll be created with care.
OCAD U - Faculty of Design
Advertising
Major Completed, 2025
OCAD U - Faculty of Arts & Science
Entrepreneurship & Social Inn.
Minor Completed, 2025

Copywriter Creative Director Spoken Word Artist Content Creator

2025, Boost B12
2024, Gen-Z Chronicles (Ocad U International)
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